As more and more businesses launch their online marketing plans into action, one of the first questions that is asked is “HOW”. Getting your business online may seem easy as there are 100’s of choices for hosting accounts, 1000’s of different web design companies, and dozens of methods of putting your plan into action. With this many methods of putting your business online, it can seem overwhelming, even confusing and that can prevent people from succeeding.
To help you dominate online with your business website, I invite you to consider digging deeper with questions. Instead of simply saying “put up a Wordpress site” and then hope to get a top ranking in Google, Yahoo, or BING, consider putting a strategy into action that will be easy to stick with and provide results.
1.Platform Choice – Wordpress certainly is the most widely used platform available today. It’s flexible, there are 10’s of thousands of plugins that you can use for free to extend your websites ability, and it’s easy to use. While you may certainly decide to go with Wordpress, consider what plugins you will use. Which ones will give you the functionality you desire? Which ones will help you increase your rankings? Which ones will make it easier for you to use?
2.Content Strategy – A 5 page website won’t be climbing to the top of Google anytime soon. What value can your business website offer on a weekly basis? How many new articles, blog posts, and pages can you create monthly? Could you outsource the writing of your website for a small monthly fee? Having content strategy in place will help you to have continued success after your site is launched.
3.Design – What design will attract clients? Notice I didn’t say what design would you like but what design is appealing to your prospects? What look will give the confidence to pick up the phone and call you for more help.
When you choose a good platform, have a content strategy, and put a design into action that your customers will like you will be on the way to dominating online with your web marketing strategy.
As a business and marketing coach he has helped over 15,000 clients in the last 20 years. His dedicated style of 1 on 1 coaching gets business owners and sales professionals the help they need, not like many of the "1 size fits all" programs.
To this day he is still the only top marketing coach that you can reach on the phone. With over 41 different marketing systems that he has personally developed he matches the personality of his clients to the RIGHT system for maximum success. Find the marketing that matches your personality and budget at http://www.ToddBatesSystems.com
